The Rise of Sustainable Investing

Sustainable investing focuses on generating positive social and environmental impact alongside financial returns. This approach has gained traction as investors seek to align their portfolios with their values. Understanding ESG (Environmental, Social, and Governance) criteria is essential for sustainable investing.

Key Considerations

1. ESG Criteria: Evaluate companies based on their environmental and social practices.
2. Impact Measurement: Assess the impact of investments on society and the environment.
3. Long-term Perspective: Sustainable investments often require a long-term view for success.